On Page One I examine each of the web design trends individually, studying the topic and adding information from other sources.
On this page you can explore the infographic in full. Click on it for a larger view. Please scroll to the bottom for a list of sources.
Infographic created by visual.ly.
Research shows that you only have only 8 seconds to get the visitor’s attention. So an out-of-date appearance is a problem.
It’s impossible to follow all the latest web design trends, and there’s no need to. Technological advances will always be moving ahead of even your most recent re-design. The important thing is to understand that there will always be a recurrent need to update your website, just as you probably update your mobile phone to benefit from new features.
Individual trends such as endless scrolling may be unimportant in themselves. What matters is recognising the reason that design is following these directions. The underlying drivers are a need for simplicity, the importance of speed and delivering information in a way that the customer finds most convenient – the styles you employ to achieve those goals are up to you.