Instagram began as a simple photo sharing app in 2010 and has grown into a global community of consumers and brands. A colleague recommended I get in quick as it was sure to be big. Now it’s by far the fastest growing network with over 300 million members (which is bigger than Twitter).
Every other button on social media has one clear function. However there’s more than one purpose behind the Twitter star and this has lead to several strategies for how to put it to best use. When someone favourites your Tweet their reason may be less obvious than first appears…
Halloween is celebrated across society, every echelon and every age. It’s a social meme that connects all our lives in an age when each individual can choose from a thousand personal opportunities to do their own thing. You may already mention Halloween on social media but a Pinterest presence gives it a more permanent base for years to come.
Pinterest is more than a resting place for wish lists of fashion must-haves, crafting how-tos and scrapbook recipes. It’s a tool used by consumers to hone their buying intentions. Pinterest is used to extend awareness of what is available, it enables users to investigate trends and it places products in a lifestyle environment. Pinterest has a role from the first inkling right up to the final purchase decision – indeed research shows that more than half of Pinterest users consult the app in-store.